Epic Games Store has been making efforts to attract PC gamers with various incentives over the years. From offering free games weekly to reducing store fees and more, Epic has been striving to establish its platform as a competitive choice for gamers. Now, the store has introduced new initiatives to further entice players, particularly those engaged in Fortnite.
In a recent move, Epic announced a program where players making purchases in Fortnite, Rocket League, and Fall Guys using Epic’s payment system will receive 20% back in Epic Rewards. This incentive extends to PC, iOS, Android, and web platforms, allowing players to use their rewards within Epic’s ecosystem or on the Epic Games Store when using the same payment system.
The initiative also covers all purchases made on the Epic Games Store using their payment system until the end of August, offering a significant increase in rewards compared to the usual percentage. The aim is to encourage users to build up their game libraries on the platform, fostering loyalty and repeat visits.
While such programs are designed to boost sales on the Epic Games Store, they also provide players with added value for their gaming budget, especially amidst recent price hikes in the industry. This new initiative is seen as a positive change that benefits players and potentially impacts Epic’s standing in the PC gaming market.
KitGuru reflects on the significance of Epic’s latest move and questions how it might influence the competitive landscape in PC gaming. The platform’s ongoing efforts to attract users raise questions about player loyalty and the dominance of established platforms like Steam.
As the gaming industry continues to evolve, with players having more choices and platforms than ever before, initiatives like Epic’s rewards program signal a shift towards more player-centric strategies. By offering tangible benefits to players, Epic is positioning itself as a viable alternative to other established platforms.
Industry experts suggest that such initiatives could be crucial in shaping the future of PC gaming distribution platforms. As competition intensifies, platforms will need to innovate and offer unique incentives to attract and retain players in an increasingly crowded market.
Overall, Epic’s latest incentives for PC gamers highlight the company’s commitment to expanding its user base and establishing the Epic Games Store as a prominent player in the digital distribution space. The ongoing evolution of the gaming industry is likely to see more such initiatives aimed at enhancing player experience and driving growth in the market.